Lead generation is a vital component of marketing. It encourages potential customers to interact with your content, which may lead to a sale. The more engagement you can get, the more likely your potential customers are to make a purchase. It’s an ongoing process as new techniques and tactics constantly emerge. To create a successful […]
Category: <span>Marketing</span>
5 Ways to Convert Your Website Visitors to Customers
Online marketing is one of the newest kids on the block to enhance your revenue generation and sales. Nowadays most of the people prefer purchasing the products online. Online businesses have a wide scope but the question is “is it easy to convert your website traffic into sales?” No, it is not that easy, as […]
Why Zero bounce is the best email service verifier for beginners?
If you’re just starting out in email marketing, or you’re looking to expand your reach, it might be tempting to purchase a marketing database as a quick solution. To run a successful email marketing campaign, you first need your emails to land in your recipient’s inbox. But if you send to purchased lists, you’re likely […]
Is traditional marketing dead? – From a Marketer’s point of view
While modern digital marketing has changed drastically from tools created with Ad Tech, programmatic, machine learning, native advertising, data-driven granular targeting, and the coveted “growth hacking,” some highly effective advertising methods from the old days have remained. ‘Hi, this is Supriyo Ghosh and I am a veteran in the world of content writing and digital […]
5 Performance Marketing Mistakes You Must Avoid
Rohan is a digital marketer of a retail-based app business. He’s excellent with numbers and quite well-versed with the latest industry trends and market reports. His day begins going through various campaign reports, where he tracks down the hits and misses of his latest performance marketing campaigns; measuring all relevant KPIs and important metrics like […]
5 Iconic brands that reinvented themselves and became big
Some successful companies have understood the need to revitalise themselves for sustaining in the long run. Crash in stock prices, dwindling revenues, bankruptcy have never prevented them from making revolutionary changes to keep up with competition, market changes, technology and customer interest. These highly successful brands have reinvented themselves in the market to restore their […]
5 Fantastic examples of Brand Marketing in India
Great marketing is one that pushes boundaries and enters territories you wouldn’t expect it to break into. It’s an emotionally engaging expression that builds impressions and relationships that last. But, as we go gaga over the eye-catching, attention-grabbing facets of the creative strategy, we mustn’t forget that it is also a lot about outcomes. When marketing […]